ACT Government funding requires appropriate acknowledgement of support. This support is to be recognised on signs, stationary and electronic means through the Brand Canberra initiative that was revealed on 28 November 2013.
Brand Canberra is the culmination of a long process that involved many individuals and organisations in Canberra. We hope you embrace it, because if you do, you'll help create the momentum that will take us forward and that will bring benefits to every Canberran.
Brands are not logos or taglines, Brand represent a whole set of ideas formed by every experience people have with an organisation, a product, a service – a city. The objective of the Brand is to get people to think about Canberra in a positive and powerful way.
To discover more about Brand Canberra, visit their website . Also available are the Brand Canberra technical guidelines (4 MB) and logo suite.